Santa Monica launches street wayfinder kiosks, expects revenue boom

The city of Santa Monica, California, unveiled its first fully-functional street-placed wayfinder kiosk, according to a Santa Monica Daily Press news report.

Lauren Howland, communications and public information manager for the City of Santa Monica, told the news outlet that there is no cost to the city for the kiosk installation; rather, the city will begin earning 50% of adjusted gross revenues as soon as the first kiosk goes live.

«Initial advertising space is already sold out and we are optimistic that revenues will meet or exceed our expectations,» Howland told the news outlet. A minimum annual guarantee of $5 million will become effective once all 25 planned kiosks are operational.

The kiosk instantly drew attention upon its installation. «I'm very much looking forward to working with all the community groups, non-profit organizations and businesses to ensure these become an invaluable resource for all residents, visitors and stakeholders in our city. A new era of information sharing has begun,» Albin Gielicz, community relations consultant for the kiosks project, told the news outlet.

Source: Kiosk Marketplace